Powering greater creators

AI-powered intelligence layer for modern media

Avid integrates AI-powered workflow orchestration and intelligent recommendations into the creative process to power iconic movies, binge-worthy TV, news, sports, music, and live performances.

DID YOU KNOW

18

Emmy Awards won by Avid for media innovation.

60+

Countries count on MediaCentral to break news.

3.5M+

Creators trust Avid audio solutions to create award-winning sound.

70K+

Journalists worldwide use Avid solutions daily.

TRUSTED BY

Connect everything. Orchestrate anything.

Content Core

Introducing Content Core, the industry’s first media intelligence platform driving AI-powered, cloud-native collaboration across workflows and content.

AI-POWERED WORKFLOW SOLUTIONS

News Production

Turn stories into revenue-driving assets with Avid’s news solutions that integrate into your end-to-end workflow and orchestrate content with AI built in.

Video Postproduction

Connect your entire stack from high-performance storage to AI-powered video editing software to elevate the craft of storytelling, now with Gemini Search.

Audio Post

Integrate Pro Tools with dedicated hardware to produce immersive audio at the highest quality available and translate perfectly to any system.

Live Sound

Scalable platforms for mixing today's biggest performances. From club tours to world stages, achieve flawless sound with industry-leading control and reliability.

Music Creation

A world-class music production environment for composing and mixing, featuring AI assistance that keeps you in the flow.

Education

Master the tools used by world-class pros. Access the industry-standard software and certification resources designed to launch and accelerate creative careers.

OUR CUSTOMERS

Avid x Emmys®

Go behind the scenes with the 2026 Emmy®-nominated picture and sound teams to see how they brought some of this year’s most celebrated TV shows to life with Media Composer and Pro Tools.

Pete Koskimäki

SOUND DESIGNER & COMPOSER

“The idea was to build a custom frame where everything I need is within arm’s reach.”

Michael P. Shawver, ACE

EDITOR

“Knowing that I’d worked on a few successful horror movies, I knew that I could bring a level of expertise that they could lean on me for.”

Juan Peralta, ACE

RE-RECORDING MIXER

“You can feel the car with sound.”

Claudine Chedid

Senior Multimedia Journalist

“An integrated solution from Avid streamlines the time and steps required to switch between writing and editing.”

WHAT'S NEW

What to expect in Media Composer 2026.8

Get the latest info about how Media Composer 2026.8 impacts Shared Projects on storage outside Avid NEXIS.

Making the Media S6E07: Suite Streams

The founder of Streamwell, Brian Chahley, explains remote collaboration and review and approval in Media Composer.

Making the Media S6E08: The DNx Factor

Intel’s Brijender Bharti breaks down how Avid and Intel are working together to power modern media workflows.

Composing Avatar: Fire and Ash

Simon Franglen takes you inside his creative process that connects Sibelius and Pro Tools.

Mixing & Editing F1: The Movie®

How do you make audiences feel the speed, danger, and precision of Formula One racing? We got the answers.